Bob Blick wrote:
> Yes, sort of the "Howard Hughes of the computer industry" was how I'd
> recently heard him described.
>
> When he announces a computer with spruce-accented case, we'll know for
> sure!

He's pretty much already built a spruce goose.  When Jobs was at Next, he
insisted on a particular alloy for the metal case, even though it was rather
more expensive than what was actually necessary.  Note that the failure of
Next is largely ignored, but was a case where Jobs got it wrong.  The
educational market, which is what Next was trying to go after, is very price
sensitive.  That market has no money to pay for fashion, so Jobs' hype
didn't go very far.  For hype to work, you need stupid people with money.
Stupid people are everywhere, but not always with money.  Apple has done a
nice job tapping the ones with money.

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