:: . Communicating the company's values to prospective employees,
:: encouraging
:: the right kind of people to apply.

Apart from the fact that I detest ' addressing selection criteria ', I 
actually haven't the faintest idea how to even begin to answer such a 
point.  'To Demonstrate' is always code in government speak to a whole 
lot of drivel showing in what circumstances you have performed the 
action stated. These also have to be answered as this is the only way 
the HR departments make their shortlists, and the fixed interview 
questions (another piece of impersonal drivel) will also touch on the 
criteria questions.

The fixed questions of course which make the interview panel sound 
incompetent, are supposedly to ensure that they cannot be accused of 
unfairness and is supposed to remove the personality clash problem. 
Maybe it is just I detest people reading from a script, interview 
technique is a skill of its own, and although there will be set things 
that need to be convered, the skill comes in being human and phrasing 
questions to suit the person in front of you. To ask questions were a 
previous question has already elicited the answer is just plain 
stupid.

Colin
--
cdb, colin@btech-online.co.uk on 20/01/2009
 
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