On Nov 13, 2007 5:13 AM, Herbert Graf wrote: > On Mon, 2007-11-12 at 09:16 +0000, Alan B. Pearce wrote: > > >Apple has done the amazing thing of making their products sexy > > >and something everybody wants, even though they don't know why > > >they want it. Many people buy apple products to be "in", despite > > >competitors products clearly being better, and often come nowhere > > >near to actually using all the features. Usability is important, > > >but for the masses, "cool" is at least as important, and Apple > > >has that down pat, for the moment. > > > > Not just for the moment - they always have. > > I can't agree with that. Apple computers were not "cool" in any way, at > least in the earlier days. > > Actually even now I don't think many would rate their computers as very > "cool". The "cool" that can be applied to their computers comes from the > bleed over of their consumer products. > > Remember, "cool" for the masses is a MUCH different animal then "cool" > for the "technically inclined". :) I agree with you on the last sentence. My wife has a taste more similar to the masses than I (technically inclined). She called me that the MCU IC samples "balck spiders with many legs". She is now using my PocktPC as a electronics dictionary since I could not find a electronics dictionary for her Nokia 6280 with bigger enough vocabulary. Still she thought the original iMac and the Cube were cool some years ago. But then when she saw the price, she felt that it was better to buy her some other things. ;-) For the new Macs, she likes the big screen and the mouse. And she thought the iPods are much more cool than the Creative MP3s. She also thought that PSP is cooler than NDS. Xiaofan -- http://www.piclist.com PIC/SX FAQ & list archive View/change your membership options at http://mailman.mit.edu/mailman/listinfo/piclist