> Totaly pathetic behaviour, but couldn't expect much less 
> from a large modern business to be honest.  
> Exactly what trademark infringments are they worried about?

With trademarks if you don't vigorusly protect them you lose the
trademark protection. See Kleenex and Xerox (especially Xerox)
as examples. Xeroxing became a verb to mean making copies. And
it isn't trademark protected because it's in the common lexicon.

Google (tm?) can run into the same issue. If allowed to become a
common verb, then anyone can use the term googling to mean
internet searches.

So the letter shows that they are protecting their trademark. So
if any unsavory use of the term googling comes across the boards
and they sue the infringers, they can show a past history of
protection.

It's just business.

BAJ
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