>>From what I learned from the distributors, Freescale knows that
> they are already far behind Microchip in the 8-bit market and they 
> are
> trying very hard to push HC08 and HCS08. Microchip is different,
> they are far ahead in the 16-bit market so they are pusing dsPIC
> and PIC24 to achieve their ambitious goal to be a 2 Billion company
> in the near future.
>
> The price is okay. The development tools are in general more
> expensive but they are catching up though.


I have a friend who is reasonably knowledgeable on industry directions 
and every time I send him any Microchip 'ra ra' material, while he is 
heavily committed in other areas, he recites the same basic mantra - 
ie 'ARM is it, the whole world is going to ARM, the future is an ARM 
future, those who are not already on the ARM bandwagon are in danger 
of missing the future, ...' .

Thoughts?

(I've BCC'd this to him).


        RM

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