>> Why not just print a photo on the card? The human brain is *very* good
>> at facial recognition, and this single measure would probably do more
>> to protect against POS fraud then anything else (assuming the
>> shopkeeper is not part of the scam too). A bank in the UK did this a
>> few years ago, but it didn't catch on.
> 
> Photo ID on the card has been tried, it doesn't work either.  ...

I think one of the reasons it doesn't work is because it's so rare. If
every card had a picture of the holder on it, people would get used to see
the "right" picture on the card and IMO would get more attentive when the
picture is wrong. But too few banks offer this, and none requires it.

Gerhard
-- 
http://www.piclist.com PIC/SX FAQ & list archive
View/change your membership options at
http://mailman.mit.edu/mailman/listinfo/piclist